Powering top pet brands

Fuzzball logo portrayed.
Logo of PrettyLitter brand displayed in white.
Logo of Wild Earth brand displayed in white.
Logo of maev brand displayed in white.
Open Farm logo
Fuzzball logo portrayed.
Logo of PrettyLitter brand displayed in white.
Logo of Wild Earth brand displayed in white.
Logo of maev brand displayed in white.
Open Farm logo

Flexible pet subscriptions for everyday essentials

Pet parents want happy, healthy animals without the weekly scramble. Subscriptions fit your products into their daily routines. With Recharge, customers can swap items, adjust quantities, and update deliveries as needs change. It’s a smoother experience for them and code-free for you.

A product selection interface displaying swap options for dog treats on the screen.

Pet brands thrive on Recharge

1.5K+

1.5K+

pet brands
on Recharge

$429

$429

in average

lifetime value

8M

8M

pet subscribers

$4B

$4B

GMV processed
through Recharge

A subscription brand’s ideal companion

  • Pets have their own rhythms, and they change quickly. Recharge makes it easy for owners to adjust orders whenever those needs shift. Swaps, skips, and small updates take only a moment, keeping care flexible and stress free.

  • From food and treats to grooming supplies and wellness items, keeping track of pet care adds up. Bundles help families bring everything together in a way that fits their pets and their day to day. Offer ready made sets or let customers build their own mix of the foods, treats, and essentials their pets rely on.

  • A little surprise goes a long way. With personalized cross-sell offers and free gifts, you can help pet owners find new foods, treats, or toys their animals latch onto. Recharge makes it easy to recommend the right items at the right moments.

  • Use the customer insights in Recharge to understand why subscribers cancel and respond with offers that meet their real needs. Whether it is shifting timing or suggesting alternatives, you can speak to pet owners in a way that feels personal and supportive, helping prevent cancellations before they happen.

A person sitting on a chair with a laptop, looking at subscription options for kitten food.
A person sitting on the floor, browsing a phone with a dog food bundle displayed on the screen.
A woman holding a dog while browsing new product recommendations on her phone.
A person is using a smartphone with a subscription cancellation interface displayed on the screen.
Fuzzball Quote logo in white text. A cat peering from behind stacked cans of cat food displayed on a pink background.

Recharge has been a gamechanger for us. It’s given us the tools to keep improving retention, but just as importantly, the insights to make smarter decisions across our entire customer journey.

Eli WachsmannCo-founder, Fuzzball

Surprise, delight & learn along the way

Personalize every order and optimize every outcome. Recommend add ons that match what customers put in their cart so every offer feels personal.

Mobile phone displaying a checkout interface with a cross-sell offer for a Frisbee Dog Toy after completing an order.

Fuel your retention & growth