Guest Post

Guest Post

Peel x Recharge subscription analysis for DTC brands
Peel x Recharge subscription analysis for DTC brands

Peel integrates with Recharge, enabling merchants to automate 41 subscription metrics for more powerful analysis.

10 tips for ecommerce website conversion rate improvement
10 tips for ecommerce website conversion rate improvement

This is a guest post from our friends at EYStudios.

Agency partners’ top advice for subscriptions in 2022
Agency partners’ top advice for subscriptions in 2022

The subscription market saw continued growth in 2021. And while the pandemic accelerated the pivot to ecommerce from brick-and-mortar, customer behavior shows that this model is here to stay. As more brands explore the benefits of subscriptions (like recurring revenue, increased loyalty, etc.), they're looking for the best platform and partners to deliver their customers a great experience.

6 ecommerce website UX design best practices to supercharge your sales
6 ecommerce website UX design best practices to supercharge your sales

It’s no secret that since the COVID-19 pandemic, the ecommerce industry boomed. In fact, the ecommerce market is expected to reach $4.89 trillion by the end of 2021. As more and more merchants make the most of the opportunity, it has become increasingly harder to stand out from the competition. Your ecommerce website is the front door to your business, so how can you create a memorable user experience?

Cybersecurity for ecommerce brands
Cybersecurity for ecommerce brands

Don't let fraudsters undermine your business this holiday season. NoFraud.com is a fully managed ecommerce fraud prevention solution. Today, they're sharing how businesses can protect themselves against fraud and ensure a safe season online.

The CBD market: trends, strategies, and achieving success
The CBD market: trends, strategies, and achieving success

This article on CBD market trends and strategies is guest authored by our friends at Arctic Leaf.

Acquisition, conversion, & retention strategies for home & garden retailers
Acquisition, conversion, & retention strategies for home & garden retailers

It’s been a BIG year for the home and garden commerce sector. While worldwide online retail sales grew by 27.6% in 2020, sales in the home and garden market went through the roof, with UK year-on-year sector growth of a staggering 119.75%.

The pros and cons of social media and influencer marketing campaigns
The pros and cons of social media and influencer marketing campaigns

While content marketing efforts and SEO have long been digital marketing mainstays, social media and influencer marketing have only become staples for ecommerce retailers in approximately the past half-decade. 

Meet customers where they are with omnichannel marketing
Meet customers where they are with omnichannel marketing

There is no question that ecommerce is booming. Amazon and big-box retailers dominate, but there’s plenty of space for others to make their mark. 

Setting up your website for growth
Setting up your website for growth

By Jack Swift, Marketing Manager, Irish Titan

Grow your business with a comprehensive omnichannel strategy
Grow your business with a comprehensive omnichannel strategy

This blog post is a guest submission from our friends at BigCommerce.

The importance of cross-selling & upselling for subscription brands
The importance of cross-selling & upselling for subscription brands

By Grace Everitt, Creative Director, Tako Agency

My first virtual retreat
My first virtual retreat

The iconic Joan Crawford said, "This ain’t my first time at the rodeo."

How & why you need to improve LTV:CAC ratio
How & why you need to improve LTV:CAC ratio

It’s getting really expensive to acquire new customers. Up till now, inefficient direct-to-consumer (DTC) startups were able to thrive simply relying on first mover advantages & distribution opportunities provided by Facebook & Google. Improving your LTV:CAC ratio is the key to growing sustainably.

How reducing customer churn impacts LTV and CAC
How reducing customer churn impacts LTV and CAC

Recently, there's been a lot of talk about LTV and CAC, but there's one more metric that can drive subscription companies truly mad: churn -- and it warrants its own explanation and strategy.